Thursday, June 25, 2009


Guess what's coming to Laaaaas Veeeegaaaaaaaas?? Come one, come all to "The B2B Event" at the Mandalay Bay on July 18-21 2009.

At this giant event, you will find four pavilions. Each pavilion dedicated to a part of the beauty world.
Pavilion A: here you will find "Cosmetics and Personal Care.
Pavilion B: You will find "Packaging, Contract Manufacturing and Private Label"
Pavilion C: "Wellness & Spa"
Pavilion D: "Professional Hair, Nails & Tools"

As you can see, there is something for everyone!

Lets break it down just a li'l bit so that you have an idea of what you're getting and at what price you're getting it at. Shall we? Lets! LOL..

***The following information was taken directly from the Cosmoprof website:***

Get Together Party

Saturday, July 18, 2009 | 7:00 PM – 9:00 PM
Price: Member Price $55, Non–Member Price – $65 ($10 additional after June 16)
Venue: Mandalay Bay Foyer 2nd Level

This is the kick–off event for Cosmoprof North America 2009. This event is open to visitors, exhibitors and members of the press. This is also the best way to start networking and starting off your Cosmoprof North America experience.

PBA Symposium “Consumer Culture”

Saturday, July 18 – Tuesday, July 21, 2009
Event co–locating with Cosmoprof North America

General Sessions

Sunday July 19, 2009 | 7:30 AM – 9:45 AM; 10:15 AM – 11:45 AM
Monday July 20, 2009 | 7:30 AM – 9:45 AM; 10:15 AM – 11:45 AM

Don´t miss PBA Symposium morning General Sessions! Attendees will explore the future of salon retailing – what consumers are buying and where, why they are buying certain products over others and what the salon can do to increase product sales – from industry–expert panels, interactive round table discussions and PBA´s year–long landmark study.

Learn the principles to creating the ideal customer experience and what salons can do to sell more. Listen as salon owners and managers share their inspirations for enhancing their businesses.

Cosmoprof North America attendees and exhibitors receive special pricing to all PBA Symposium General Sessions.

Visit for more details.

A Quick Look at some Morning General Sessions:

Sunday July 19, 2009 | 7:30 AM – 9:45 AM
PBA´s landmark study, Business of Beauty: Maximize your Profitability, will explore the habits and buying trends of today´s beauty consumer while examining the growth potential of the beauty product sector. Learn the role of the stylist and the impact distributors and manufactures have on current and future salon environments.

Sunday July 19, 2009 | 10:15 AM – 11:45 AM
Join Lou Carbone, author of the best–selling book “Clued In – How to Keep Customers Coming Back Again and Again”, as he unravels the riddle that is the “human experience” and demonstrates how to create stronger relationships and more loyal customers during Getting Clued In to Experienced Management.

Monday July 20, 2009 | 7:30 AM – 9:45 AM
Learn the tricks retailers use to sell more products, how to compete with them and how to read the telltale clues to understanding what experience your clients are having during Beauty is My Business.

Monday July 20, 2009 | 10:15 AM – 11:45 AM
Best Practice Club Members share the innovations that have excelled them to the top of the industry during Best Practice Round Tables providing networking and strategy building ideas for salon/spa owners and key managers to implement in their salon/spa.

20th Annual North American Hairstyling Awards (NAHA 20)

Sunday, July 19, 2009
Red Carpet Reception | 6:30 PM – 8:00 PM
Gala Ceremony | 8:00 PM – 10:00 PM
Price: Member Price – $75, Non–Member Price – $85
Venue: Mandalay Ballroom

Join us as the industry honors style power! Awards are presented to North America’s premier super–stylists in twelve categories, including Hairstylist of the Year. NAHA is the most prestigious hairstyling competition in North America. Don’t miss this exciting event!

Purchase Tickets:

PBA Member Lounge

Sunday, July 19, 2009 | 9:30 AM – 5:00 PM
Monday, July 20, 2009 | 9:30 AM – 5:00 PM
Tuesday, July 21, 2009 | 9:30 AM – 3:00 PM

Price: Complimentary Access to PBA Members
Venue: Adjacent to PBA Booth
Mandalay Bay Resort & Casino

Join your fellow PBA members at Cosmoprof North America in the PBA Member Lounge. Open during show hours, relax and enjoy complimentary refreshments in a casual and collegial atmosphere. Catch up with old friends, meet new industry professionals and share your stories with others. We hope to see you there!

PBA City of Hope Reception

City of Hope ticket required
Monday, July 20, 2009 | 6:30 PM – 8:00 PM
Venue: South Pacific Ballroom

Join the Professional Beauty Association as we celebrate the good works of the City of Hope and this year’s honorees, Cheryl & Jim Markham. This elegant evening reception allows industry executives a chance to catch up with old friends and meet new colleagues. A City of Hope ticket is required for entrance to the reception.

You can make a difference in the fight against cancer too; some fun ways to get involved are highlighted for salon staff and owners in the City of Hope´s FUNraising Guide. Check it out!

City of Hope: Spirit of Life Award

Monday, July 20, 2009 | 8:00 PM – 11:00 PM
Venue: South Pacific Ballroom

City of Hope, an innovative biomedical research, treatment and educational institution, is dedicated to the prevention and cure of diabetes, cancer and other life–threatening diseases, guided by a compassionate patient–centered philosophy, and supported by a national foundation of humanitarian philanthropy. Members of the National Professional Salon Industry come together in an annual campaign recognizing the need for financial support and join in an effort to raise funds for City of Hope. Proceeds from the campaign support research, treatment and education programs at City of Hope.

The annual campaign culminates with the presentation of City of Hope’s most prestigious honor – the Spirit of Life® Award – to an outstanding industry leader who has made a significant commitment to helping those in need. Spirit of Life® honorees are recognized for notable contributions to their community and their profession. They are acknowledged for their achievements, integrity and good work within the beauty industry. The National Professional Salon Industry takes great pride in presenting Cheryl & Jim Markham, founders of PureOlogy, with the 2009 Spirit of Life® Award on July 20, 2009 at a gala to be held at Mandalay Bay Resort and Hotel.
Tickets: Table of 10 $3,000; Individual seat: $300

For more information please contact Csynthia Savage 800–272–2310 or email:

For more information on the event, visit:…

ICMAD Legislative Update

Tuesday, July 21, 2009 | 8:30 AM – 10:00 AM
Venue: 2nd Level of Convention Center

The official gathering of Independent Cosmetic Manufacturers And Distributors Association to review the year in cosmetic legislation with special presentation from Carl Geffen.

I can just hear you now.. "No Way!" .. well I'm here to tell you "Yeah Way!".. It's such a great event that I encourage all of you that can, to attend. The information and the contacts you gather here will be useful for years to come.

We know that we all have to do the best we can to keep working. With the economy the way it is, it's important that we're always on top of our game and putting our best foot forward in order to gain the clientele that we need. If you're not THE BEST at what you do, why should anyone spend their hard earned money on you when they could just as easily do a little more "googling" and find someone with newer techniques and honed abilities than you.

I've mentioned before that we all have to invest in our craft. This convention is one of the best ways to do that. Whether this is the first step, or you're just continuing the marathon.. The only way to get where you need to be is to keep putting one foot in front of the other:)

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