Saturday, July 18, 2009

Create Your Own Cosmetic Line

Make your mark with your own cosmetics!!!





Bobbi Brown, Kevin Aucoin, Debra Macki, Mally Roncal, Laura Mercier, Francois Nars.
What do these people have in common? Well, they're all makeup artists and they've all got their own makeup lines.

Have you ever walked into Sephora and thought to yourself "I'd like to see my own makeup line on these shelves!"? Have you ever wanted to see other people use products with your name on them to create their masterpieces?

Well, although it takes a real desire to bring those dreams to fruition, it also takes a manufacturing company to create the cosmetics the way you want them. I can only provide you with options for the latter. The former has to be right from your heart.

So, in your search for the perfect manufacturing company be sure that you've taken the time to research each place, and take notes for yourself to refer back to. One wrong move and that's your career and your name on the line. Be sure that you always have the rights to your name and that only the formulations that you have approved (and no others) will be used etc..

While I'll leave you to do your own homework on what to ask, what to expect etc, I will hook you up with some names for manufacturing companies you can look into.

  1. GAR laboratories INC. (www.GARLABS.COM)
  2. Royal Labs (www.royallabs.com)
  3. Ecometrics (www.ecometrics.com)
  4. Health Specialty (www.HealthSpecialty.com)
  5. Lady Burd (www.ladyburd.com)
  6. Essential Labs (www.essentiallabs.com)
  7. Classic Cosmetics (www.ClassicCosmetics.com)
  8. Cosmetic Lab (www.CosmeticLabinc.com)
  9. Rain Shadow Labs (www.rainshadowlabs.com)

These are just a few to get you started in your search. There are many more out there, so if you're serious...Get Started!! Seriously... what are you waiting for?? LOL.. GET ON IT!!

Another thing you guys could look into is a book called "Beginning Cosmetic Chemistry" by Randy Schueller and Perry Romanowski. This is the third edition of this text book and covers all the important aspects of the cosmetic industry. They also make a work book by the same name that can help you learn all you need to learn so you're line can be successful.

Where can you find this? Here ya go..:) Go to www.allured.com/bookstore and pick up your cosmetic chemistry book and workbook.

40 comments:

  1. Thanks for the book mention. Also, if you would like more information about what it takes to formulate cosmetics, see the website http://chemistscorner.com

    ReplyDelete
  2. You're very welcome:)
    Thanks for tuning into my blog!!
    If there's anything else I can post for you, please feel free to shoot me an email:)

    ReplyDelete
  3. thanks so much for the info!

    ReplyDelete
  4. This find just brought me one step closer to my dream of becoming the next Laura Mercier. Thanks!

    ReplyDelete
  5. Hello! First off, I love your blogs! I have a question regarding the manufacturing companies that you listed. They all seem interesting but I'm not sure which is best at this point. Which of these companies would you reccommend?

    ReplyDelete
  6. I LOVE this thank you so much it finally gave me the info I needed to get my line going!!!!

    ReplyDelete
  7. What private label company would you recommend that is least expensive. A company that would manufacture the products and place my logo on it?

    ReplyDelete
  8. Thank you so much for putting the info up!! Please check out my blog and let me know what you think! I am a certified makeup artist but not fully there lol I would appreciate your input! =)

    ReplyDelete
  9. Thank you so much for this post. I have been seriously thinking over and over in my head about how much I would love to create my own make up line, and you pretty much got me in the right direction on where to start. Thank you!

    ReplyDelete
  10. Thank so much for the info... I have a lot a research to do...wish me luck :)

    ReplyDelete
  11. Hi! I loved this post. My dream is to start my own makeup line. I have a passion for makeup/beauty products. I also have experience in the business field and graduated with an accounting degree. I just need a push to follow my dreams I guess!

    ReplyDelete
  12. You helped me so much. I didn't know where to begin before I read your blog. Thank you!

    ReplyDelete
  13. Thank you so much for this helpful info. I didn't know where to start until now. I have my business license etc. but also read that i may need to look into a DBA and sellers permit?

    ReplyDelete
  14. Thank you so much for all of you who have read this article and have taken the time to let me know what you think!!

    I'm so glad I was able to help so many of you!! Pass the word along, reasearch has been done and more postings are on their way!!

    ReplyDelete
  15. This Was Very Helpfull. But I Have A Question. Are There Any Manufacturing Companys In Florida .?

    ReplyDelete
  16. Thank you sooooo much! This is just the jump start that I needed :)

    ReplyDelete
  17. Thanks for the awesome information, i definitely want to start my own Cosmetics line. Sooo i have a lot of homework to do :)

    ReplyDelete
  18. Thank you so much for ur information :D cannot wait to start doin my research xxx (:

    ReplyDelete
  19. Thanks so much for stopping by! Feel free to email me with other things you'd like to read about!!

    Happy Hunting!!
    Cristina

    ReplyDelete
  20. Cristina, thank you so much for the information, I have been seriously thinking about creating a cosmetic line, and did not have a clue where to start other than to google the subject. Thank you for the starting point :-)

    ReplyDelete
  21. You're most welcome! Spread the word as I'm thrilled to be able to help out my fellow MUA's! Xo

    ReplyDelete
  22. I am very young but VERY determined to become one of these top notch makeup creators. I want to BE the label on the stick of eyeliner, I want to become a brand like MAC. Ever since my mom let me use make up for the first time I knew that I wanted to create the makeup that women everyday wear to make them feel beautiful on the outside. I have no idea where to start, what college to go to. Nothing. Please help me. This is my life GOAL. How and where do I start?

    ReplyDelete
  23. Thanks so much for following and posting!
    If you are not already a professional makeup artist, I would highly suggest starting there. There are many makeup schools that can provide you with the training you need so that you can emerse yourself into our wonderful world of beautifying those around us :) (well ourselves too, lol).

    Once you've got the knowledge and experience under your belt as to what cosmetics do what, how they can be interchanged, blend with others and solve problems you'll be better able to understand what exactly you would like to look into creating.

    Creating a cosmetic line that's all your own does mean "chemistry" and i don't mean attraction, lol.. Granted there are labs for that but you're going to want to know what ingredients go into your cosmetics and what they do before slapping your name on them. Remember, your reputation is everything so you want to be very careful about this.

    One thing I'd like to point out, is that you can start off small by creating lip gloss or blush and grow from there. Baby steps so you don't stumble and fall.

    Hope this helps!! :)

    ReplyDelete
  24. I am looking to start my own cosmetic line what would you say is a good start up budget?

    ReplyDelete
  25. Hello Arlene and thank you for your comment!! The budget for your cosmetic line varies with each company (or perspective company) who wants to start a line.

    First you want to look at your budget as a makeup artist. This will include all the money you spend on advertising/marketing, stocking your kit, travel and other supplies etc... Once you've got this all down and you've compared that to your actual income then you will have a better idea as to what YOU can afford to start with.

    This is not something you can take lightly as there are many behind the scenes things you must have in place before you have your line created. One of these things is going to be legal council. Why? Because you want to make sure nothing you do can be considered infringement on someone else's product line, name, branding, trademark, patent etc.

    You're also going to want to invest in insurance. Anything goes wrong with the makeup someone applies on their face (ie. allergic reaction or worse) they're going to come back at the company who MADE the product to rectify the situation. That means cashola!!

    There is much more that goes into a line that is not only worth while but successful, so put on your patience cap and get ta researching :)

    I hope this helps!!

    ReplyDelete
  26. this is the best advise i have ever gotten.thank you

    ReplyDelete
  27. Hello Rita, thanks for your comment! I'm glad I could be of service :) Keep following your dream!

    ReplyDelete
  28. hi there ,do you know any Cosmetic Chemistry in norway , and what can i do where should i go to make my cosmetic .i like to diy cosmetic and i diy myself too but i will love to sell them but i dont know where to go and with who should i talk

    ReplyDelete
  29. Hello and thank you for taking the time to comment. Unfortunately, I can't say that I know right off the top of my head Cosmetic Chemistry Labs in Norway. This however, shouldn't get you down. You can just jump on Bing or Google and see what you can find. Remember that it costs nothing to ask questions!

    I would suggest that you call up some companies that you find online and ask them if they would be able to help you create a line.

    Please keep in mind that the products that you are attempting to sell will have to pass inspection by whatever agency your country uses to pass or fail cosmetics/pharmaceuticals etc. If the ingredients aren't up to their standards you may very well get sent back to the drawing board and might have to look into a cosmetic chemistry company creating and packaging your work FOR you.

    This is not to say the cosmetics wouldn't be yours however, but it will take some investing.

    I hope this helps!
    Cristina

    ReplyDelete
  30. I am very pleased with the info found on this page! I am trying to creating my own makeup line. I have reach out to some,of the,manufacturing company even a few you mention and I am confused about the process. I don't just want to put my name on something with knowing everything about the product. Do you think I should try to find a cosmetic chemist. Where do I start??

    ReplyDelete
  31. Any recommendations on a book that will explain the legal side of things? I need to know how to establish the actual business legally, and make sure the cosmetics are accepted under U.S. requirements.

    ReplyDelete
  32. Thanks for the post. Very useful information. This will help me better understand how cosmetics work.

    ReplyDelete
  33. Thanks for taking the time to comment Bree! I'm glad this information was helpful :)

    ReplyDelete
  34. hello, thank you for this post it was very helpful!!!
    I decided to work with a private label, can you please tell me how to know if the product is of good quality? and what are the pros and cons of working with a private label?
    Thank you

    ReplyDelete
  35. Hi, Im April and I'd like to create my own face bronzer line, but I'm not a MUA. Should I enroll?

    ReplyDelete
  36. Hello Ela92,

    I'm glad I could be of some help! I think if you're going to put your name on ANYTHING you should try the product yourself. You want to get a feel for the texture, the feel, longevity etc. Remember, once you put your name on something, people will remember it.

    Good luck, cant wait to see what you come up with!

    ReplyDelete
  37. Hello Anonymous,

    Congrats on your decision to create a bronzer line! That's quite an undertaking. I think it would be helpful to take some classes or at least shadow a makeup artist or two just so you can understand what we need from our bronzers.

    Sometimes, looking from the outside in on something we miss what is an essential part of the big picture.

    For example, if I'm going to say create a whole new way to hammer nails into a beam for contractors and construction workers, I'm going to find out what's MISSING in their work lives to make that process easier for them. What have they maybe created on their own to do the job they need done and then improve on that.

    A little research will help your creation if makeup artistry isn't your passion :)

    ReplyDelete
  38. Hi there,

    Thank you so much for your words of wisdom! I have been researching for the past few months about private label cosmetics. I have been a makeup artist/hair stylist for the past 7 years and for the past 6 months gone into it full time. There is definitely a niche in my business as I always purchase products for my clients as they trust my judgement however I am selling someone else's cosmetic brand and not my own.

    I have contacted many private label companies and find that I am not getting a return email.

    I am based in Australia (Brisbane). Do you think that because I am from here that that is the reason why?

    I would love to hear your comments regarding this.

    ReplyDelete

I'd love to know what you think:)